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Thread: Retaining Interest in Newsletter

  1. #1 Retaining Interest in Newsletter 
    Business Member
    Join Date
    May 2012
    Posts
    74
    We send out a monthly newsletter and have noticed that some are unsubscribing. The number of times this has happend has been increasing over the last three months. What are some ways I can get people to stay interested in our newsletters? I feel that the content is informative, but it isn't wowing.
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  2. #2  
    Business Member
    Join Date
    May 2012
    Posts
    30
    If you don't think that your content is wowing, you already have found your problem. If readers don't have a reason to anxiously await the content of your next newsletter they will have no reason to even look for it. You need to hire a better writer, and plan out your newsletters so that they can lead into each other.
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